For people the lust is in Worldly things,but momin does'nt indulge

It has been made attractive for people to love the desired things; that is, women, children, hoarded heaps of gold and silver, branded horses, cattle and tillage. That is an enjoyment of the worldly life; but Allâh has the excellent return (Paradise with flowing rivers) with Him.
Say: “Shall I tell you what is far better than that? For those who fear (Allah), there are gardens with their Lord, beneath which rivers flow, where they shall live forever, with purified wives, and approval from Allah. Allah is watchful over His servants”.
Those who say: "Our Lord! We have indeed believed, so forgive us our sins and save us from the punishment of the Fire."
(They are) those who are patient, those who are true (in Faith, words, and deeds), and obedient with sincere devotion in worship to Allâh. Those who spend [give the Zakât and alms in the Way of Allâh] and those who pray and beg Allâh's Pardon in the last hours of the night.

Aal e Imran verse 14-17